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Communicating risks more comprehensively using simulated experience.

Kevin E Tiede1, Ralph Hertwig2, Rui Mata3

  • 1Center for Adaptive Rationality, Max Planck Institute for Human Development, 14195 Berlin, Germany; Institute for Planetary Health Behaviour, University of Erfurt, 99105 Erfurt, Germany; Health Communication, Bernhard Nocht Institute for Tropical Medicine, 20359 Hamburg, Germany.

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Risk communication often focuses on probability, overlooking other key risk aspects. This study introduces a new taxonomy and suggests simulated experiences to improve risk information delivery.

Keywords:
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Area of Science:

  • Risk Communication
  • Decision Science
  • Information Science

Background:

  • Traditional risk communication primarily focuses on the probability of outcomes.
  • Crucial dimensions of risk beyond probability are often neglected in communication strategies.

Purpose of the Study:

  • To propose a novel taxonomy for organizing risk information.
  • To illustrate how simulated experience can effectively convey overlooked risk aspects.
  • To advance the theory and practice of risk communication.

Main Methods:

  • Development of a comprehensive taxonomy for risk information.
  • Utilizing simulated experience as a method for conveying risk dimensions.
  • Review and synthesis of existing risk communication literature.

Main Results:

  • The proposed taxonomy categorizes risk information beyond simple probabilities.
  • Simulated experiences demonstrate potential in communicating nuanced risk factors.
  • Identified gaps in current risk communication theory and practice.

Conclusions:

  • Risk communication requires a broader framework than just probability.
  • Simulated experiences offer a promising avenue for enhancing risk understanding.
  • Further research is needed to integrate these findings across various domains.