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Local Solutions for Local Problems: Assessing the Pilot Implementation of the First Community Radio Engagement for
Reuben Samuel1, Abigail Generalia2, Supriya Bezbaruah3
1Health Emergency Preparedness and International Health Regulations, Health Emergencies Programme at WHO Regional Office for South-East Asia, New Delhi.
Community radio journalists in Asia Pacific received training to combat health misinformation during the COVID-19 pandemic. The program enhanced their skills, enabling stations to actively address fake news and build resilient communities.
Area of Science:
- Public Health
- Communication Studies
- Information Science
Background:
- The COVID-19 pandemic fueled an infodemic, complicating public health communication efforts globally.
- The WHO South-East Asia Region faced significant challenges with rumors and misinformation.
- Community radios are vital for local information dissemination.
Purpose of the Study:
- To report on a joint WHO South-East Asia and AMARC Asia Pacific initiative, the Community Radio Project.
- To assess the effectiveness of an online training program designed for community radio journalists in managing infodemics.
- To strengthen community radio's capacity in combating fake news and misinformation.
Main Methods:
- The Community Radio Project involved landscape analysis of misinformation and development of online training.
- A mixed-method assessment evaluated the online training component two years post-implementation.
- The project included a mentorship program and an online resource bank for practitioners.
Main Results:
- A majority of surveyed journalists reported that the 2022 training content was beneficial.
- Respondents indicated their radio stations were actively addressing local misinformation.
- The training contributed to enhanced capacity in managing infodemics.
Conclusions:
- The Community Radio Project successfully equipped journalists to combat health misinformation.
- Continued capacity building, network strengthening, and resource enhancement are crucial.
- Further research is recommended to bolster community radio's role in addressing future infodemics.
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