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Sustainable Entrepreneurship Emergence as Practice: A Multi-Level Pathway Model
Glenn Pardede1, Rosdiana Sijabat2, Rizaldi Parani3
1Faculty of Economics and Business, Pelita Harapan University, Tangerang, Banten, Indonesia.
Sustainable entrepreneurship (SE) emerges organically from personal concerns, not just strategic goals. This study explores SE pathways in Indonesian urban agriculture, revealing an alternative to intention-led models.
Area of Science:
- Entrepreneurship
- Sustainability Studies
- Urban Agriculture
Background:
- Sustainable Entrepreneurship (SE) is an emerging theory linking entrepreneurship and sustainability.
- Existing research lacks understanding of SE venture emergence in diverse contexts.
- This study focuses on hydroponic ventures in Indonesia's urban agriculture sector.
Purpose of the Study:
- To explore the emergence of Sustainable Entrepreneurship (SE) in underrepresented contexts.
- To understand the 'how' and 'why' of SE emergence from entrepreneurs' lived experiences.
- To propose alternative pathways for SE emergence beyond intention-led models.
Main Methods:
- Qualitative multiple-case analysis of hydroponic ventures.
- Data collection through in-depth interviews, field observations, and document analysis.
- Thematic analysis across individual, process, firm, and contextual levels.
Main Results:
- Identified eight key themes explaining SE emergence.
- Developed three conceptual propositions contributing to SE emergence theory.
- Found SE is often triggered by personal concerns and evolves organically, differing from intention-led models.
Conclusions:
- Proposed a multi-level pathway model illustrating intentional and reflexive SE emergence.
- Offered an alternative to prevailing models assuming predefined sustainable entrepreneurial intention.
- Highlighted an organic, effectuation-driven path to SE.
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