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Exploring the gap: attitudes vs. purchasing behavior in sustainable outdoor sports apparel

Josef Voráček1, Daniel Opelík1, Jana Veselá1

  • 1Faculty of Physical Education and Sport, Department of Sport Management, Charles University, Prague, Czechia.

Frontiers in Sports and Active Living
|February 25, 2026
PubMed
Abstract

Keywords:
decision-makingsports marketingsustainabilitysustainable appareltheory of planned behavior

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