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Social media challenges associated paediatric burns.
Alexandra Murray1, Nikolaos Arkoulis2, Sharon Ramsay3
1University of Glasgow School of Medicine, University Avenue, Glasgow, Scotland G12 8QQ, UK.
Social media challenges are causing serious burn injuries in children, with TikTok being a primary source. Early recognition and prevention strategies are crucial for child safety online.
Area of Science:
- Pediatric Burn Injuries
- Social Media Trends
- Public Health
Background:
- Social media challenges pose risks, leading to documented pediatric burn injuries.
- The incidence of these injuries is underreported in medical literature.
- This study investigates challenge-related pediatric burns within a specific healthcare service.
Purpose of the Study:
- To determine the incidence of pediatric burns linked to social media challenges.
- To analyze the characteristics of these burn injuries and their management.
- To highlight the role of social media platforms in pediatric injury causation.
Main Methods:
- Retrospective review of pediatric burn cases from January 2020 to August 2025.
- Identification of injuries caused by social media challenges.
- Collection of patient demographics, injury details, and treatment data from electronic records.
Main Results:
- Thirteen pediatric patients with burns from internet challenges were identified.
- The average age was 12.4 years, with a female predominance (2:1 ratio).
- TikTok was the sole platform implicated; scalds were most common (8/13), with 2 patients needing skin grafts.
Conclusions:
- Social media content, peer pressure, and virality contribute to dangerous challenges.
- Pediatric burns from social media challenges may be underrepresented.
- Proactive identification of trends and platform-based education are recommended for prevention.
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