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[Promotion for medical devices; what is actually allowed?]
Jeroen F Schouten1,2, Loes M Schepers3, John A Lisman4
1Bravis ziekenhuis, afd. Apotheek, Bergen op Zoom en Roosendaal.
Nederlands Tijdschrift Voor Geneeskunde
|April 23, 2026
Summary
Healthcare professionals should critically evaluate medical device promotions, as claims often lack robust evidence. Oversight of device marketing is inconsistent, unlike pharmaceutical advertising regulations.
Area of Science:
- Medical Device Regulation
- Healthcare Technology Assessment
- Clinical Evidence Evaluation
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