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Social media impact on clear aligner decisions: A questionnaire study
Neeraj Eknath Kolge1, Priyanshi Chhajwani2, Akshada Kapse2
1Department of Orthodontics & Dentofacial Orthopaedics , Bharati Vidyapeeth Deemed (to be) University Dental College & Hospital, Navi Mumbai, Maharashtra, India.
Abstract:
The growing influence of social media on adult patients' decision-making regarding clear aligner treatment has raised concerns about its impact on treatment expectations and satisfaction. Despite the rising interest in clear aligners, a gap exists between awareness and actual treatment uptake. The research highlights the significant role social media plays in shaping awareness, while professional recommendations and factors like price and convenience remain the primary determinants of treatment selection. This study advances knowledge by highlighting social media's influence on patient perceptions of clear aligner treatment and the continued importance of professional guidance.
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