Related Experiment Video

Updated: May 12, 2026

Using a Virtual Store As a Research Tool to Investigate Consumer In-store Behavior
09:17

Using a Virtual Store As a Research Tool to Investigate Consumer In-store Behavior

Published on: July 24, 2017

Proposed layout of an online store website based on the mental model of Iranian Users

Ali Akbar Keikha Moghaddam1, Iman Dianat1, Mohammad Asghari Jafarabadi2,3,4

  • 1Department of Occupational Health and Ergonomics, Faculty of Health, Tabriz University of Medical Sciences, Tabriz, Iran.

Health Promotion Perspectives
|May 11, 2026
PubMed
Abstract

Keywords:
Cognitive ergonomicsMental modelUser experienceUser performanceWebsite design

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