Jove
Visualize
Contact Us
JoVE
x logofacebook logolinkedin logoyoutube logo
ABOUT JoVE
OverviewLeadershipBlogJoVE Help Center
AUTHORS
Publishing ProcessEditorial BoardScope & PoliciesPeer ReviewFAQSubmit
LIBRARIANS
TestimonialsSubscriptionsAccessResourcesLibrary Advisory BoardFAQ
RESEARCH
JoVE JournalMethods CollectionsJoVE Encyclopedia of ExperimentsArchive
EDUCATION
JoVE CoreJoVE BusinessJoVE Science EducationJoVE Lab ManualFaculty Resource CenterFaculty Site
Terms & Conditions of Use
Privacy Policy
Policies

Related Concept Videos

Conformity01:20

Conformity

Conformity is the change in a person’s behavior to go along with the group, even if that person does not agree with the group.
Drive-Reduction Theory: Push Theory of Motivation01:27

Drive-Reduction Theory: Push Theory of Motivation

Clark Hull's drive-reduction theory, introduced in the 1940s and 1950s and often termed the "push theory" of motivation, provides a framework for understanding how biological and learned drives influence behavior. Hull suggested that motivation originates from the need to alleviate physiological tension caused by unmet biological necessities. The theory proposes that when a basic need, such as hunger or sleep, goes unfulfilled, it creates an internal imbalance. This imbalance, or drive, pushes...
Self-Discrepancy Theory02:45

Self-Discrepancy Theory

One influential perspective on what motivates people's behavior is detailed in Tory Higgin's self-discrepancy theory (Higgins, 1987). He proposed that people hold disagreeing internal representations of themselves that lead to different emotional states.
Theory of Attribution II: Kelley's Covariation Theory01:29

Theory of Attribution II: Kelley's Covariation Theory

Attribution theory plays a crucial role in social psychology, helping to explain how individuals interpret the causes of behavior. One prominent model within this field is Harold Kelley's covariation theory, which provides a systematic approach to determining whether internal traits or external circumstances drive a person's actions. The model posits that individuals rely on three key types of information—consensus, consistency, and distinctiveness—to make these judgments.Consensus: Comparing...
Hierarchy of Motor Control01:18

Hierarchy of Motor Control

The hierarchy of motor control refers to the different levels of organization and processing involved in controlling movement in the body. These levels range from higher cortical areas involved in planning and decision-making to lower spinal cord reflexes that respond automatically to external stimuli.
Cognitive Dissonance01:38

Cognitive Dissonance

Social psychologists have documented that feeling good about ourselves and maintaining positive self-esteem is a powerful motivator of human behavior (Tavris & Aronson, 2008). In the United States, members of the predominant culture typically think very highly of themselves and view themselves as good people who are above average on many desirable traits (Ehrlinger, Gilovich, & Ross, 2005). Often, our behavior, attitudes, and beliefs are affected when we experience a threat to our...

You might also read

Related Articles

Articles linked to this work by shared authors, journal, and citation graph.

Sort by
Same author

Understanding the role of metacognitive awareness in the self-regulation of driving among older adults.

Journal of safety research·2026
Same author

The role of driver profiles in speeding deterrence: Examining interactions between speeding, personality, and risk perceptions.

Journal of safety research·2026
Same author

The need for speed: An investigation on the psychological dysfunction underlying risky driving behaviors in crystal methamphetamine users.

Journal of safety research·2026
Same author

Beyond just intoxication: An exploration of the potential links between problematic cannabis use, self-reported psychological dysfunction, and subjective driving capabilities.

Journal of safety research·2026
Same author

Metacognitive judgments of alcohol-related intoxication and impairment: The Mellanby effect and alcohol myopia in low-risk drinkers.

Journal of safety research·2026
Same author

A qualitative study on young drivers' experiences with, and perceptions of others' engagement in, and approval of, next day drink driving.

Journal of safety research·2026

Related Experiment Video

Updated: Jun 17, 2026

Driving Under the Influence: How Music Listening Affects Driving Behaviors
07:25

Driving Under the Influence: How Music Listening Affects Driving Behaviors

Published on: March 27, 2019

Driving in sync? Applying the Normative Conflict Model to driver behavior.

Michelle Nicolls1, Steven Love1

  • 1MAIC/UniSC Road Safety Research Collaboration, University of the Sunshine Coast., 90 Sippy Downs Dr, Sippy Downs, Queensland 4556, Australia.

Journal of Safety Research
|June 15, 2026
PubMed
Summary
This summary is machine-generated.

Understanding driver behavior is key to road safety. The Normative Conflict Model (NCM) explains how group identity and normative conflict influence aggressive and positive driving, impacted by individual traits and traffic climate.

Keywords:
Aggressive drivingAntisocial traitsGroup identityPositive drivingTraffic climate

More Related Videos

Tactile Vibrating Toolkit and Driving Simulation Platform for Driving-Related Research
07:15

Tactile Vibrating Toolkit and Driving Simulation Platform for Driving-Related Research

Published on: December 18, 2020

Humor or Rationality? The Neural Mechanisms of How Agent Type and Language Style Influence Satisfaction with Ride-Hailing Service Failure Recovery
09:53

Humor or Rationality? The Neural Mechanisms of How Agent Type and Language Style Influence Satisfaction with Ride-Hailing Service Failure Recovery

Published on: March 13, 2026

Related Experiment Videos

Last Updated: Jun 17, 2026

Driving Under the Influence: How Music Listening Affects Driving Behaviors
07:25

Driving Under the Influence: How Music Listening Affects Driving Behaviors

Published on: March 27, 2019

Tactile Vibrating Toolkit and Driving Simulation Platform for Driving-Related Research
07:15

Tactile Vibrating Toolkit and Driving Simulation Platform for Driving-Related Research

Published on: December 18, 2020

Humor or Rationality? The Neural Mechanisms of How Agent Type and Language Style Influence Satisfaction with Ride-Hailing Service Failure Recovery
09:53

Humor or Rationality? The Neural Mechanisms of How Agent Type and Language Style Influence Satisfaction with Ride-Hailing Service Failure Recovery

Published on: March 13, 2026

Area of Science:

  • Psychology
  • Social Psychology
  • Traffic Safety Research

Background:

  • Aggressive driving poses significant road safety risks.
  • The Normative Conflict Model (NCM) posits that group identity and normative conflict influence adherence to road rules.
  • NCM outcomes can explain why drivers obey or challenge expected road behaviors.

Purpose of the Study:

  • To explore the relationships between NCM outcomes (group identity, normative conflict) and driving behaviors (aggressive, positive).
  • To investigate the influence of individual factors (antisocial traits) and environmental factors (perceived traffic climate) on driving behavior within the NCM framework.

Main Methods:

  • A survey was conducted with 391 participants.
  • Multivariate Analysis of Variance (MANOVAs) were used to compare NCM outcomes.
  • Correlations and Structural Equation Modeling (SEM) were employed to analyze relationships between variables.

Main Results:

  • Low normative conflict with high group identity correlated with more positive driving and less aggressive driving.
  • High normative conflict with high group identity correlated with more aggressive driving and higher antisocial traits.
  • Group identity positively related to positive driving, while negatively related to aggressive driving, antisocial traits, and negative traffic climate perceptions.

Conclusions:

  • The NCM framework effectively explains driver adherence to or deviation from road rules.
  • Individual and environmental factors significantly influence NCM constructs and subsequent driving behaviors.
  • Promoting positive driving involves reducing normative conflict and fostering positive social norms.