Trust in Context: A Three-Factor Experimental Study

Jiayin Guo1, Jun Liu1

  • 1School of Humanities and Social Sciences, Harbin Engineering University, No. 145, Nantong Street, Nangang District, Harbin 150001, China.

Summary

Trust intention is shaped by who you know, the importance of the matter, and the trustee's character. These factors interact, showing trust is contextual, not linear.

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