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Related Experiment Videos

Intergenerational patterns of digital use: Evidence from a large cross-sectional study.

Goran Erfani1, Alison Steven1, Lesley Young-Murphy1

  • 1Northumbria University, Faculty of Health and Wellbeing, School of Healthcare and Nursing Sciences, Newcastle-upon-Tyne, United Kingdom.

Plos One
|July 8, 2026
PubMed
Summary

Digital use varies significantly across six generations, with younger groups spending more time online than older ones. Public health strategies should focus on bridging this digital divide through targeted training and accessible platforms.

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Area of Science:

  • Gerontology
  • Digital Health
  • Sociology

Background:

  • Digital technology use is increasingly prevalent across all age groups.
  • Understanding generational differences in digital engagement is crucial for public health initiatives.
  • A significant digital divide may exist between different age cohorts.

Purpose of the Study:

  • To determine the extent of digital use across six distinct generations in North East England.
  • To identify statistically significant differences in digital tool and internet usage among these generations.
  • To inform public health strategies aimed at reducing the intergenerational digital divide.

Main Methods:

  • A cross-sectional descriptive study utilizing online and paper-based surveys.
  • Data collected from 9,181 respondents across six generations (Greatest to Z) in a North East England district.
  • Statistical analyses included One-way ANOVA, Tukey-Kramer HSD, and ANCOVA, supplemented by Content Analysis for qualitative data.

Main Results:

  • Respondents reported lower online engagement compared to other British cohorts.
  • Baby Boomers and Generation X showed significant differences in digital use compared to other generations.
  • Younger generations (Y and Z) reported higher digital use, while the Greatest and Silent Generations reported the lowest.

Conclusions:

  • Public health initiatives must prioritize strategies to bridge the generational digital divide.
  • Targeted training programs and user-friendly digital health platforms are recommended to enhance digital literacy and adoption.
  • Fostering intergenerational collaboration through technology can drive digital health transformations and ensure equitable access.