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Shifting Perceptions of Cosmetic Procedures: Rise of Medical Spas in Online Search Trends
Hong Ye1, Sophia Yanjia Zhu2, Britta Verhey3
1Virginia Tech Carilion School of Medicine, Virginia Polytechnic Institute, Roanoke, VA, United States.
JMIR Dermatology
|July 15, 2026
Abstract
Unlabelled:
Our analysis of online search trends suggests that over the past decade, public search interest has increasingly associated certain aesthetic procedures, particularly injectables and laser hair removal, with medical spas rather than dermatologists.
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