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Founder Attributes and Self-Reported Decision-Making Styles in Startup Execution: A Dual-Process Perspective on

Ramesh Menon1, Leena James1, Elangovan N1

  • 1School of Business and Management, Christ University, Hosur Road, Bengaluru 560029, India.

Behavioral Sciences (Basel, Switzerland)
|July 28, 2026
PubMed
Abstract

Keywords:
dual-process theoryentrepreneurial cognitionexecution phasefounder attributesoperational decisionsstartup decision-makingstrategic decisions

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