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Listening to Learn: What Breast Cancer Podcasts Teach Patients
Hui Jie Gwen Farm1, Brandon S Chai2, Paris-Ann Ingledew3
1Faculty of Medicine, University of British Columbia, Vancouver, Canada.
Summary
Breast cancer podcasts are mostly patient-focused, interview-style, and offer experiential narratives. They can supplement traditional education, but content accuracy needs improvement by institutions.
Area of Science:
- Health Communication
- Oncology
- Digital Health Education
Background:
- Podcasts are a growing medium for health education.
- The characteristics of breast cancer podcasts are not well-defined.
- This study aims to characterize breast cancer podcasts for improved patient education.
Purpose of the Study:
- To evaluate the scope and characteristics of breast cancer podcasts.
- To inform the development of patient education resources.
- To identify common themes and content areas in breast cancer podcasts.
Main Methods:
- Searched Apple and Spotify for "Breast Cancer" podcasts.
- Analyzed 25 podcasts using NVivo for demographics, podcaster, and content.
- Utilized descriptive statistics and thematic analysis.
Main Results:
- Podcasts averaged 47.2 minutes, mostly from the US (86%), personal sources (62%), featuring patients (64%) and physicians (54%).
- Interview formats (72%) covered disease understanding (88%) and treatment (88%) most, with prevention least (36%).
- Key themes included living with uncertainty, control through knowledge, disruption, connection, and redefining life.
Conclusions:
- Breast cancer podcasts are patient-oriented, interview-based, and emphasize narratives and psychosocial themes.
- Podcasts can serve as a valuable adjunct to traditional patient education.
- Academic and healthcare institutions should enhance content accuracy and reliability in podcasts.
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