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Extending the UTAUT model to explore the acceptance and use of generative AI: the roles of generative AI identity and

Der-Fa Chen1, Han-Piao Lin2, Tzu-Hsin Chu3

  • 1Graduate Institute of Technological and Vocational Education, National Changhua University of Education, Changhua City, Taiwan.

Frontiers in Psychology
|August 15, 2026
PubMed
Abstract

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