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Using Visual and Narrative Methods to Achieve Fair Process in Clinical Care
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Using Visual and Narrative Methods to Achieve Fair Process in Clinical Care

Published on: February 16, 2011

Customer healthcare experience: a communication-based perspective on healthcare service quality

Caglar Samsa1, Nazan Korucuk2

  • 1Social Sciences Vocational School, Department of Marketing and Advertising, Kafkas University, Kars, Turkiye.

Journal of Health Organization and Management
|September 8, 2026
PubMed
Abstract

Keywords:
Customer behaviorDoctor communicationHealthcare experienceHealthcare service qualityHospital experiencePLS-SEMPatient behavioral intentionPatient experience

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