Differential effects of television programming on preschoolers' cognition, imagination, and social play

Three groups of preschoolers were exposed over two weeks to daily programs of Misterogers Neighborhood, Sesame Street, or a control series of nature and animal films. Specific hypotheses about the effects of program format upon recall of content and upon subsequent behavior were tested. The apparently more slow-paced format and other characteristics of Misterogers were found to yield positive changes, especially for less imaginative children, in imaginative play, affect, concentration, and social interaction.