Related Experiment Video
Updated: Sep 23, 2026

Automated Measurement of Cryptococcal Species Polysaccharide Capsule and Cell Body
Published on: January 11, 2018
Relation of capsule color and perceived potency
Abstract:
Perceptual properties of medications can elicit specific expectancies and may have implications for patients' compliance. To explore the relationship between capsules' color and perceived potency, 20 participants rank-ordered seven capsules of saturated hue. 10 men showed more agreement than 10 women in ranking strength; red and black capsules were ranked as 'strongest' and white as 'weakest.'
Related Concept Videos
UV–Vis Spectroscopy of Conjugated Systems
One of the factors influencing λmax is the extent of conjugation in the...
Dose-Response Relationship: Overview
Dose-Response Relationship: Potency and Efficacy
Photoreceptors and Visual Pathways
Formulation and Manufacturing Process: Physical Attributes of Generic Tablets and Capsules
Color Vision

