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The pharmaceutical industry's experiment with a consumer advisory panel: an inside view.
Health Care Management Review
|January 1, 1984
Summary
Consumer involvement in decision-making has increased across industries due to informed consumers, regulations, and competition. The drug industry
Area of Science:
- Health policy
- Consumer engagement
- Pharmaceutical industry analysis
Background:
- Growing consumer knowledge and regulatory pressures have driven industries towards greater consumer participation.
- Competition also fuels innovation in involving consumers in decision-making processes.
Purpose of the Study:
- To evaluate the effectiveness of consumer involvement initiatives in the pharmaceutical sector.
- To assess the impact of consumer advisory panels in the drug industry.
Main Methods:
- Analysis of industry trends in consumer engagement over the past decade.
- Case study of the drug industry's implementation of consumer advisory panels.
Main Results:
- Consumer advisory panels in the drug industry represent a significant experiment in consumer decision-making.
- These panels have been largely productive, indicating a positive outcome.
Conclusions:
- The drug industry's adoption of consumer advisory panels is a response to broader market and regulatory forces.
- The initiative has proven to be a productive approach to integrating consumer perspectives.