[Analysis of the content of information transmitted by television on physical conditioning]

This investigation was conducted to analyze the content of televised physical fitness programs. A specially designed study to investigate the information content of four televised series. The analysis of a representative sample of the information content presented on these televised programs revealed that the strategy adopted by french speaking instructors differed on specific aspects froms those adopted by their English speaking counterparts. The information content provided by English speaking instructors was concerned primarily with improvement of muscular qualities, whereas French speaking instructors seem more preoccupied to transmit general information on physical fitness, physical fitness programs and on health habits.