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Contextual effects in the perception of quinine HCl/NaCl mixtures
1Department of Marketing, Agricultural University, Wageningen, The Netherlands.
Abstract:
Stimulus distribution, stimulus spacing and stimulus range affect mean intensity ratings of solutions of unmixed tastants. The present study compares contextual effects for mixture ratings with those for unmixed stimuli: if ratings for mixed and unmixed stimuli are differentially affected by context, the degree of mixture suppression inferred from the responses is context-dependent. Bitterness intensity ratings for unmixed quinine and quinine HCl/NaCl mixtures were not differentially affected by shifts in stimulus frequency distribution. The subjects' tendency to be consistent in their responses to identical stimuli, results in a transfer of stimulus context of previous sessions to the next.