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Development of a community breast screening promotion program using baseline data

J K Worden1, R M Mickey, B S Flynn

  • 1Office of Health Promotion Research, University of Vermont, Burlington 05401-3444.

Preventive Medicine
|May 1, 1994
PubMed
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This study details a community breast screening program using behavior change theories to boost participation. The program aims for a 15% increase in mammography, clinical breast exams, and breast self-exams for women 40 and older.

Area of Science:

  • Public Health
  • Health Promotion
  • Behavioral Science

Background:

  • Community-based breast screening programs are crucial for early detection.
  • Developing effective programs requires understanding behavior change principles.
  • Previous initiatives highlight the need for targeted educational and access strategies.

Purpose of the Study:

  • To present the development of a comprehensive community-based breast screening program.
  • To utilize behavior change theories to create a program effects model.
  • To establish a framework for increasing breast screening participation.

Main Methods:

  • Applied behavior change theories to design a program effects model.
  • Integrated professional and lay resources for public and physician education.

Related Experiment Videos

  • Improved access to mammography services.
  • Used baseline survey data to tailor program components for women aged 40+.
  • Employed the program effects model as an evaluation framework.

    • Main Results:

    • The program focuses on educating women aged 40 and older about mammography, clinical breast exams, and breast self-exams.
    • The program effects model guides the evaluation of intermediate changes.
    • Aims to achieve a 15% increase in screening participation in the study area compared to control areas.

    Conclusions:

    • The developed program provides a replicable model for community breast screening initiatives.
    • Behavior change theories offer a robust foundation for designing effective health promotion programs.
    • The findings will inform other communities planning breast screening promotion efforts.