First names and perceptions of physical attractiveness

I examined the impact of first names on ratings of physical attractiveness as judged by British undergraduate subjects using male and female full-face pictures presented on photographic slides. The photographs were identified with attractive names, unattractive names, or without any name indicated. Subjects rated the stimulus figures for physical attractiveness. Names accounted for approximately 6% of the variance in subjects' ratings of physical attractiveness. This effect was highly significant for pictures of women (p < .001), but nonsignificant for pictures of men (p > .05).