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Teaching children appropriate shopping behavior through parent training in the supermarket setting
Journal of Applied Behavior Analysis
|January 1, 1977
Summary
A parent-mediated treatment package significantly improved shopping behavior in three elementary school boys. Parents reported increased satisfaction with their children's behavior and more positive interactions.
Area of Science:
- Child Psychology
- Behavioral Analysis
- Consumer Behavior
Background:
- Child shopping behavior presents challenges for parents.
- Parent-child interactions can influence consumer socialization.
- Objective assessment of child consumer behavior is needed.
Purpose of the Study:
- To analyze elementary school-age boys' shopping behavior.
- To assess the impact of parent-mediated interventions on child consumer conduct.
- To evaluate parent satisfaction with child shopping behavior.
Main Methods:
- A multiple-baseline design was employed.
- Parent-mediated treatment packages were implemented.
- Child shopping behaviors and parent-child interactions were systematically observed and measured.
Main Results:
- Significant improvements in appropriate shopping behavior were observed in all three children.
- Parental satisfaction with child consumer behavior increased notably.
- One mother exhibited more positive interaction patterns with her child during shopping.
Conclusions:
- Parent-mediated interventions are effective in modifying children's shopping behavior.
- Improvements in child behavior lead to enhanced parental satisfaction.
- Intervention effects extend to positive shifts in parent-child dyadic interactions.