Critical factors in the determination of focus group size

From a theoretical perspective, it is difficult to decide an optimal number of participants that should be included in a focus group. Despite recent attempts, critical factors for the determination of the size of a focus group remain uncertain and can further be elaborated. From a practical perspective, this paper proposes four other factors that can be used for the determination of focus group size. These are: the number of questions asked, the allotted time for each question, the format of the focus group session and the duration of the session. Above all, the size of a group should first be determined by the aims of the research study.