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Levels of reliability in fertility survey data
Studies in Family Planning
|September 1, 1977
Summary
Response reliability in surveys is good overall, with factual data being more consistent than attitudinal data. Reliability varies by measurement and topic salience for factual survey questions.
Area of Science:
- Survey methodology
- Social sciences research
- Data reliability analysis
Background:
- Assessing the accuracy of survey data is crucial for reliable social science research.
- The 1973 Taiwan KAP-4 survey provides a dataset for evaluating response consistency.
- Understanding reliability differences between factual and attitudinal questions is important.
Purpose of the Study:
- To evaluate the reliability of responses from the 1973 Taiwan KAP-4 survey.
- To compare the reliability of factual versus attitudinal questions.
- To determine factors influencing response consistency in surveys.
Main Methods:
- Reinterviewing 286 women from the 1973 Taiwan KAP-4 survey one month later.
- Analyzing consistency of responses for both factual and attitudinal questions.
- Examining how different measures and data aggregation levels affect reliability estimates.
Main Results:
- Overall response reliability at both aggregate and individual levels is reasonably good.
- Factual data demonstrated higher reliability than attitudinal data.
- Reliability of factual questions varied based on topic salience for respondents.
- Reliability estimates were influenced by the chosen measures and response distribution skewness.
Conclusions:
- Survey response reliability is generally adequate but varies significantly.
- Factual questions offer more dependable data than attitudinal ones in this survey.
- Topic importance and measurement methods are key factors in survey data accuracy.