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Tailoring communications for primary care settings

B K Rimer1, B Glassman

  • 1Duke University Medical Center, Durham NC, USA. br79a@nih.gov

Methods of Information in Medicine
|July 10, 1998
PubMed
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Tailored print communications (TPCs) provide personalized health messages to patients, improving patient-provider communication and health behaviors despite limited physician time. TPCs enhance evaluation through patient-specific data collection.

Area of Science:

  • Health Communication
  • Patient Education
  • Primary Care Medicine

Background:

  • Physicians face increasing time constraints, impacting effective patient communication.
  • Accurate, patient-specific information is crucial for effective communication and health behavior change.
  • Tailored health communications (TCs) offer a solution by personalizing health messages.

Purpose of the Study:

  • To introduce a Tailoring Model for Primary Care (TPC) for creating tailored print communications.
  • To illustrate the application and evaluation of TPCs in ongoing studies.
  • To highlight the benefits of TPCs in enhancing patient-provider interactions and health outcomes.

Main Methods:

  • Development of a Tailoring Model for Primary Care.
  • Collection of patient-specific information for personalization.

Related Experiment Videos

  • Implementation and evaluation of tailored print communications (TPCs) in three studies.

    • Main Results:

    • TPCs require databases and patient-specific data for creation and evaluation.
    • Examples demonstrate the variables used in tailoring and evaluation methods.
    • TPCs were utilized to deliver personalized messages in primary care settings.

    Conclusions:

    • Tailored print communications (TPCs) can extend the reach of health professionals.
    • TPCs facilitate personalized, individualized health messages, especially valuable with limited contact time.
    • TPCs support positive patient-provider communication and promote health-conducive behaviors.