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Assertive, offensive, protective, and defensive styles of self-presentation: a taxonomy
1Department of Psychology, University of Bamberg, Germany. astrid.schuetz@ppp.uni-bamberg.de
The Journal of Psychology
|December 19, 1998
Summary
This study reviews self-presentation behaviors, proposing a four-style taxonomy: assertive, offensive, protective, and defensive. These styles are defined by intentions and activity levels, offering insights into social interactions.
Area of Science:
- Psychology
- Social Psychology
- Behavioral Science
Background:
- Self-presentation is a key aspect of social interaction.
- Existing classifications of self-presentational behavior lack a unified framework.
- Understanding self-presentation styles is crucial for social dynamics.
Purpose of the Study:
- To review and synthesize existing classifications of self-presentational behavior.
- To develop a comprehensive taxonomy of self-presentation styles.
- To differentiate styles based on intentions and activity levels.
Main Methods:
- Literature review of earlier classifications.
- Analysis of recent empirical research on self-presentation.
- Development of a taxonomy based on identified dimensions.
Main Results:
- A taxonomy of four distinct self-presentation styles is proposed: assertive, offensive, protective, and defensive.
- Each style is characterized by specific self-presentational intentions and levels of activity.
- Behavioral examples, individual differences, and consequences are outlined for each style.
Conclusions:
- The proposed taxonomy provides a structured framework for understanding self-presentational behavior.
- Differentiating styles based on intention and activity enhances clarity.
- This classification aids in analyzing social interactions and individual differences.