J D Mursch - JoVE Visualize

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Health Marketing Quarterly|December 8, 1996

Consumer satisfaction with OTC drugs: an analysis using the confirmation/disconfirmation modelF N Ho, J D Mursch, B S Ong, et al.

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Health Marketing Quarterly|December 8, 1996

Consumer satisfaction with OTC drugs: an analysis using the confirmation/disconfirmation modelF N Ho, J D Mursch, B S Ong, et al.

Pageof 1