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Frontiers in Psychology|June 30, 2022
Employing Natural Language Processing as Artificial Intelligence for Analyzing Consumer Opinion Toward AdvertisementHuilin Sun, Muhammad Zeeshan Zafar, Naveed HasanJournal of Applied Microbiology|November 9, 2025
Comparative evaluation of microbiological quality and pathogen prevalence in fresh beef, pork, and chicken meat at retail from butcheries and supermarketsMuhammad Zeeshan Zafar, Marie Joossens, Lore Heyvaert, et al.International Journal of Food Microbiology|April 14, 2026
Campylobacter in fresh retail meat: species diversity assessment using a modified filter method compared with ISO 10272:2017Lore Heyvaert, Muhammad Zeeshan Zafar, Marie Joossens, et al.International Journal of Environmental Research and Public Health|November 26, 2022
The Impact of Interpretive Packaged Food Labels on Consumer Purchase Intention: The Comparative Analysis of Efficacy and Inefficiency of Food LabelsMuhammad Zeeshan Zafar, Xiangjiao Shi, Hailan Yang, et al.Frontiers in Psychology|March 15, 2021
Mood Sensitive Stocks and Sustainable Cross-Sectional Returns During the COVID-19 Pandemic: An Analysis of Day of the Week Effect in the Chinese A-Share MarketQurat Ul Ain, Tamoor Azam, Tahir Yousaf, et al.International Journal of Environmental Research and Public Health|April 3, 2021
Accentuating the Interrelation between Consumer Intention and Healthy Packaged Food Selection during COVID-19: A Case Study of PakistanMuhammad Zeeshan Zafar, Adnan Maqbool, Lucian-Ionel Cioca, et al.Microorganisms|January 8, 2025
Isolation and Detection of the Emerging Pathogen Escherichia albertii in Clinical Stool Samples and the Potential Transmission by Meat Samples in RetailMuhammad Zeeshan Zafar, Klara De Rauw, Anne-Marie Van den Abeele, et al.Antibiotics (Basel, Switzerland)|September 16, 2020
Evidence of the Practice of Self-Medication with Antibiotics among the Lay Public in Low- and Middle-Income Countries: A Scoping ReviewAdeel Aslam, Márió Gajdács, Che Suraya Zin, et al.The Journal of Parasitology|April 1, 2020
First Report on Molecular Characterization of Anaplasmosis in Small Ruminants in PakistanAwais Ghaffar, Muhammad Ijaz, Ahmad Ali, et al.Tropical Animal Health and Production|October 9, 2021
Role of nanotechnology in animal production and veterinary medicineAhmad Ali, Muhammad Ijaz, Yasir Razzaq Khan, et al.Pageof 1