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Journal of Health Communication|March 7, 2014
AIDS in black and white: the influence of newspaper coverage of HIV/AIDS on HIV/AIDS testing among African Americans and White Americans, 1993-2007Robin Stevens, Robert C HornikCommunication Theory : CT : a Journal of the International Communication Association|December 20, 2014
Using Theory to Design Evaluations of Communication Campaigns: The Case of the National Youth Anti-Drug Media CampaignRobert C Hornik, Itzhak YanovitzkyRisk Analysis : an Official Publication of the Society for Risk Analysis|August 14, 2015
Media Coverage of Pediatric Environmental Health Risks and its Effects on Mothers' Protective BehaviorsSusan Mello, Robert C HornikJournal of Health Communication|September 11, 2014
Systematic review of the effectiveness of mass media interventions for child survival in low- and middle-income countriesDanielle A Naugle, Robert C HornikHealth Communication|March 5, 2016
Effects of Framing Health Messages in Terms of Benefits to Loved Ones or Others: An Experimental StudyBridget J Kelly, Robert C HornikCommunication Methods and Measures|April 3, 2014
Measuring Exposure to Direct-to-Consumer Advertising-A Validation Study in the Context of Cancer-Related Treatment AdvertisingAndy Sl Tan, Robert C HornikJournal of Health Communication|September 27, 2019
The Relationship Between Exogenous Exposure to "The Real Cost" Anti-Smoking Campaign and Campaign-Targeted BeliefsElissa C Kranzler, Robert C HornikCommunication Methods and Measures|April 21, 2012
Measuring Media Exposure to Contradictory Health Information: A Comparative Analysis of Four Potential MeasuresRebekah H Nagler, Robert C HornikJournal of Children and Media|December 10, 2014
Predicting US Infants' and Toddlers' TV/Video Viewing Rates: Mothers' Cognitions and Structural Life CircumstancesSarah E Vaala, Robert C HornikJournal of Health Communication|January 31, 2009
Physician trust moderates the Internet use and physician visit relationshipChul-Joo Lee, Robert C HornikPageof 6