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Health Marketing Quarterly|December 8, 1997
Evaluating predictors and concomitants of patient health visit satisfaction: an empirical study focusing on methodological aspects of satisfaction researchM Schall, B B Evans, A LottingerHealth Marketing Quarterly|December 8, 1997
Professional dental services: the yellow pages advertising decisionP M SanchezHealth Marketing Quarterly|December 8, 1997
Patient sources of information and decision factors in selecting cosmetic surgeonsL I Nowak, J H WashburnHealth Marketing Quarterly|December 9, 1993
Physician choice criteria: factors influencing patient selection of generalists versus specialistsN Hanna, D D Schoenbachler, G L GordonHealth Marketing Quarterly|December 9, 1995
College student's blood donation behavior: relationships to demographics, perceived risk, and incentivesS A Nonis, C W Ford, L Logan, et al.Health Marketing Quarterly|December 9, 1995
Over-the-counter pharmaceuticals: exploratory research of consumer preference toward solid oral dosage formsT H Reisenwitz, G J WimbishHealth Marketing Quarterly|December 10, 1991
A hybrid approach for managing a medical record facility information systemP B Barr, D S Dave, D B MayHealth Marketing Quarterly|December 10, 1991
Applying mail response enhancement techniques to health care surveys: a cost-benefit approachJ Finlay, P C ThistlethwaiteHealth Marketing Quarterly|December 9, 1995
The emergence of employer-led health care purchasing organizations: a new market for providersM J MyersPageof 79