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Marketing Letters|May 23, 2022
The creative touch: the influence of haptics on creativityClaire Heeryung Kim, Kelly B Herd, H Shanker KrishnanMarketing Letters|August 25, 2020
The past, present, and future of consumer researchMaayan S Malter, Morris B Holbrook, Barbara E Kahn, et al.Marketing Letters|January 3, 2023
Signal effect of a targeted travel subsidy on consumer behavior during the coronavirus disease 2019 pandemicTakumi TagashiraMarketing Letters|October 21, 2020
Religiosity's influence on stability-seeking consumption during times of great uncertainty: the case of the coronavirus pandemicElizabeth A Minton, Frank G CabanoMarketing Letters|January 31, 2022
ROBOT-BRAND FIT THE INFLUENCE OF BRAND PERSONALITY ON CONSUMER REACTIONS TO SERVICE ROBOT ADOPTIONSungwoo Choi, Stella X Liu, Choongbeom ChoiMarketing Letters|January 24, 2022
Detrimental impact of contagious disease cues on consumer preference for anthropomorphic productsYing Ding, Sunxu XuMarketing Letters|August 25, 2020
Autonomy in consumer choiceKlaus Wertenbroch, Rom Y Schrift, Joseph W Alba, et al.Marketing Letters|August 2, 2022
DPS 2.0: on the road to a cashless societyNwamaka A Anaza, Delancy H S Bennett, Yana Andonova, et al.Marketing Letters|April 26, 2022
Language matters: humanizing service robots through the use of language during the COVID-19 pandemicSmriti Kumar, Elizabeth G Miller, Martin Mende, et al.Marketing Letters|November 28, 2022
Expectation-based consumer purchase decisions: behavioral modeling and observationsJustin Jia, Jia Li, Weixin LiuPageof 2