Roberto Jara-Rojas

2PUBLICATIONS
9CO-AUTHORS
Marketing management (incl. strategy and customer relations)Food properties (incl. characteristics and health benefits)
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Publications (2)

|Aug 08, 2022
Wine industry perceptions and reactions to the COVID-19 crisis in the Old and New Worlds: Do business models make a difference?

Britta Niklas, Jean-Marie Cardebat, Robin M Back

|Apr 23, 2022
Effect of Warning Labels on Consumer Motivation and Intention to Avoid Consuming Processed Foods.

Cristian Adasme-Berríos, Luís Aliaga-Ortega, Berta Schnettler

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