Jie Zhao
2PUBLICATIONS
0CO-AUTHORS
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Publications (2)
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|Aug 25, 2023
Modeling and Quantifying the Impact of Personified Communication on Purchase Behavior in Social Commerce.Jie Zhao, Chengxiang Zhu
|Mar 01, 2020
Health Advertising on Short-Video Social Media: AStudy on User Attitudes Based on the ExtendedTechnology Acceptance Model.Jie Zhao, Jianfei Wang
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