Arnd Florack

3PUBLICATIONS
3CO-AUTHORS
Food safety, traceability, certification and authenticityVisual communication design (incl. graphic design)Food chemistry and food sensory science
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Publications (3)

|Apr 23, 2026
When pursuing hedonic experiences leads to less hedonic outcomes: Hedonic sampling drives the persistence of false beliefs in reward-rich food environments.

|Nov 14, 2023
The Influence of Packaging Color on Consumer Perceptions of Healthfulness: A Systematic Review and Theoretical Framework.

Katharina Steiner, Arnd Florack

|Jul 27, 2022
When Food Co-Branding Backfires: The Overexpectation Effect.

Marion Garaus, Elisabeth Wolfsteiner, Arnd Florack

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Frequent Collaborators

1 joint publications

Elisabeth Wolfsteiner

1 joint publications

Niklas Pivecka

1 joint publications

Sonja Kunz