Seunghee Han

6PUBLICATIONS
0CO-AUTHORS
Visual culturesDisaster and emergency managementLearning, motivation and emotionData and information privacyNot-for-profit marketing
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Publications (6)

|Jun 19, 2026
Authenticity in Virtual and Human Influencer Donation Appeals: Effects of Emotional Expression and Language Style.

|Dec 30, 2025
When Low Independence Fuels Luxury Consumption: Uniqueness as a Defense Mechanism During Collective Threats.

Jaeseok Yook, Seunghee Han

|Oct 29, 2025
Cognitive Correlates of Emotional Dispositions: Differentiating Trait Sadness and Trait Anger via Attributional Style and Helplessness.

Seunghee Han

|Oct 29, 2025
Triggering the Personalization Backfire Effect: The Moderating Role of Situational Privacy Concern.

Hyeongseok Kim, Seunghee Han

|Sep 27, 2025
Framing the Unlikely Pair: "Free Gifts" Heuristic in Evaluation of Non-Complementary Product Bundles.

Zhiying Li, Seunghee Han

|May 24, 2024
Consumer Psychology of Mysterious Consumption: Embracing Uncertainty through a Perception of Control.

Wei Ding, Seunghee Han

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