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Jianping Peng

1PUBLICATIONS
2CO-AUTHORS
Consumer behaviour
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Publications (1)

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|Oct 23, 2021
Determinants of Intention to Purchase Bottled Water Based on Business Online Strategy in China: The Role of Perceived Risk in the Theory of Planned Behavior.

Meiwen Guo, Cheng Ling Tan, Liang Wu

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Frequent Collaborators

1 joint publications

Cheng Ling Tan

1 joint publications

Chun-Hung Chiu

Frequent Collaborators

1 joint publications

Cheng Ling Tan

1 joint publications

Chun-Hung Chiu

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