Jung Euitay
2PUBLICATIONS
3CO-AUTHORS
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Publications (2)
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|Jan 28, 2026
Technology Empowers Emotions: How AR Technology Triggers Consumers' Purchase and Spread Behavior Towards Intangible Cultural Heritage Brands.Yi Sheng, Jiajia Zhao, Euitay Jung
|Nov 24, 2025
Effects of Multimodal AR-HUD Navigation Prompt Mode and Timing on Driving Behavior.Qi Zhu, Ziqi Liu, Youlan Li
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