Marco Mancini
3PUBLICATIONS
9CO-AUTHORS
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Publications (3)
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|Oct 28, 2023
What Is behind In-Stream Advertising on YouTube? A Remote Neuromarketing Study employing Eye-Tracking and Facial Coding techniques.Marco Mancini, Patrizia Cherubino, Ana Martinez
|Oct 27, 2022
Esports and Visual Attention: Evaluating In-Game Advertising through Eye-Tracking during the Game Viewing Experience.Marco Mancini, Patrizia Cherubino, Giulia Cartocci
|Mar 06, 2021
Forefront Users' Experience Evaluation by Employing Together Virtual Reality and Electroencephalography: A Case Study on Cognitive Effects of Scents.Marco Mancini, Patrizia Cherubino, Giulia Cartocci
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Frequent Collaborators
2 joint publications
Gianluca di Flumeri
2 joint publications
Pietro Aricò
1 joint publications
Ana Martinez
1 joint publications
Gianluca Borghini
1 joint publications
Elena Guastamacchia
1 joint publications
Luca Petruzzellis
1 joint publications
Alessia Vozzi
1 joint publications
Andrea Giorgi
1 joint publications
Fabio Babiloni
