Yiping Zhong

12PUBLICATIONS
1CO-AUTHORS
Panel data analysisBiosecurity science and invasive species ecologyEducational counsellingSocial changeGlobal and planetary environmental engineering
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Publications (12)

|Apr 16, 2026
Social Observation Mitigates the Negative Impact of Money Priming on Green Consumption.

|Oct 28, 2025
Navigating Nested Social Dilemmas: The Impact of Social Norms on Pro-Environmental Behaviour.

Mengmeng Ren, Wei Fan, Lijun Yang

|Feb 10, 2024
The impact of social hierarchies on neural response to feedback evaluations after advice giving.

Jin Li, Mei Li, Yu Sun

|Aug 08, 2023
Be a Rascal Among Rascal? The Vicarious Moral Self-Regulation Effect in College Students' Pro-Environmental Behaviors.

Xiao Xiao, Youlong Zhan, Yiping Zhong

|Jun 12, 2023
The Role of Social Norms and Personal Costs on Pro-Environmental Behavior: The Mediating Role of Personal Norms.

Nana Niu, Wei Fan, Mengmeng Ren

|Nov 17, 2022
Environmental Protection or Self-Interest? The Public Accountability Moderates the Effects of Materialism and Advertising Appeals on the Pro-Environmental Behavior.

Min Tan, Mei Li, Hui'e Li

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Frequent Collaborators

1 joint publications

Wei Fan