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Comunicación de riesgos acumulativos: comparación de las perspectivas de los profesionales con la interpretación y
Joseph Ripberger1, Kuhika Gupta2, Hank Jenkins-Smith2
1Institute for Public Policy Research and Analysis, University of Oklahoma, Norman, USA. jtr@ou.edu.
BMC public health
|December 24, 2025
Resumen
Los profesionales rara vez comunican los riesgos acumulativos, asumiendo que el público no puede entender. Sin embargo, el público prefiere mensajes sobre múltiples riesgos interactuantes, sin mostrar diferencias en la comprensión en comparación con los mensajes de riesgo único.
Área de la Ciencia:
- Salud ambiental
- Comunicación de riesgos
- Salud pública
Sus antecedentes:
- La evaluación de riesgos acumulativos es vital para comprender los estresores interactuantes.
- La comunicación efectiva de los riesgos acumulativos al público sigue siendo poco estudiada.
Objetivo del estudio:
- Examinar las prácticas profesionales en la comunicación de riesgos acumulativos.
- Evaluar las respuestas del público a los mensajes de riesgo acumulativo.
Principales métodos:
- Entrevistas semiestructuradas con 15 comunicadores de riesgos federales.
- Encuesta en línea a 2531 adultos de EE. UU. con un experimento comparativo.
- Análisis temático de datos cualitativos y análisis estadístico de datos de encuestas.
Principales resultados:
- La mayoría de los profesionales rara vez comunican los riesgos acumulativos debido a barreras percibidas.
- Los encuestados de la encuesta pública prefirieron mensajes que abordaban riesgos múltiples e interactuantes.
- Los datos experimentales no mostraron diferencias significativas en la comprensión entre los mensajes de riesgo acumulativo y de riesgo único.
Conclusiones:
- Existe una brecha significativa entre las suposiciones de los profesionales y las preferencias del público en la comunicación de riesgos.
- Abordar esta brecha requiere apoyo organizacional y herramientas accesibles.
- Se necesita más investigación para alinear las prácticas con las capacidades del público.
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