アルコールを日常的に取り扱う:韓国語YouTubeの"スルバン"のネットワークと意味論分析

Jeong Kyu Lee1, Yifan Wang2, Mengqi Du2

  • 1Department of Health and Exercise Science, University of Oklahoma.

PubMed
まとめ

韓国語YouTubeの飲酒放送 (sulbang) は,プラットフォームのアルゴリズムによって増幅された日常生活の物語に微妙に統合することによって,アルコールを正常化します. これは,デジタルアルコールマーケティングとインフルエンサーのコンテンツにおける規制のギャップを浮き彫りにしています.

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