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Updated: May 31, 2026

Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements
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Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements

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Derrick A Bennett1, Jonathan R Emberson

  • 1Clinical Trial Service Unit, Nuffield Department of Clinical Medicine, University of Oxford, UK. derrick.bennett@ctsu.ox.ac.uk

Lancet (London, England)
|July 5, 2011
PubMed
概括

No abstract available in PubMed .

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