在Omicron到来之前:负面情绪和相对乐观对COVID-19保护和检测行为的影响
Hue Trong Duong1, Yixin Sun1, Long Thang Van Nguyen2
1Department of Communication, College of Arts and Sciences, Georgia State University.
Health communication
|June 2, 2023
概括
关于越南Omicron变种的消息增加了恐惧和焦虑. 恐惧驱使人们进行感染测试和分享健康信息的意图,而乐观影响了预防行为.
科学领域:
- 心理学 心理学 心理学
- 公共卫生 公共卫生
- 沟通研究 沟通研究
背景情况:
- 奥米克朗变种的出现需要了解公众对健康新闻的反应.
- 情绪,认知和行为意图是公共卫生信息传递有效性的关键因素.
研究的目的:
- 检查越南关于Omicron变种的新闻曝光如何影响情绪,认知和行为意图.
- 在这些关系中,研究恐惧的调解作用和比较乐观的调节作用.
主要方法:
- 进行了两项实验,有606名参与者随机被分为低风险或高风险的条件.
- 参与者接触到关于Omicron变种的新闻故事,重点关注洗手或COVID-19测试.
主要成果:
- 与低风险曝光相比,高风险新闻曝光显著增加了恐惧,焦虑和愤怒.
- 恐惧完全调解了新闻曝光与测试Omicron和分享健康信息的意图之间的关系.
- 相对乐观度调节了新闻曝光对洗手和分享COVID-19测试信息的意图的影响.
结论:
- 新闻框架显著影响对健康威胁的情绪和行为反应,如Omicron变种.
- 恐惧是检测和信息共享行为的关键调解者,而乐观则影响预防行动.
- 研究结果为设计流行病期间有效的公共卫生沟通策略提供了洞察力.
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