从2008年到2021年,谷歌对乳腺癌和宫癌的搜索趋势:一种传染病学研究
Akshaya S Bhagavathula1, Surbhi Bansil2, Yoshito Nishimura2
1Center for Public Health and Technology, Health, Human Performance and Recreation, University of Arkansas, Fayetteville, USA.
Cureus
|June 16, 2023
概括
在乳腺癌宣传月 (BCAM) 期间,公众对乳腺癌的在线搜索升. 宫癌搜索显示出上升的趋势,特别是自2017年5月以来,这表明公众的兴趣增加了.
科学领域:
- 传染病学中的传染病学.
- 公共卫生 公共卫生
- 癌症研究 癌症研究
背景情况:
- 乳腺癌和宫癌是导致女性癌症死亡的全球主要原因.
- 每年的健康活动,乳腺癌意识月 (BCAM) 在10月和子宫癌意识月 (CCAM) 在1月,旨在提高公众的意识.
- 了解在线搜索趋势可以了解公众对这些健康问题的参与.
研究的目的:
- 分析"乳腺癌"和"宫癌"的公共在线搜索趋势.
- 评估与年度BCAM和CCAM遵守相关的搜索趋势.
- 评估从2008年到2021年的搜索量变化.
主要方法:
- 利用谷歌趋势 (GT) 数据从2008年1月到2021年12月搜索"乳腺癌"和"宫癌".
- 员工加入点回归分析以确定统计学上显著的趋势.
- 计算每周的百分比变化 (WPC) 和每月的百分比变化 (MPC) 来量化趋势.
主要成果:
- 在BCAM (10月) 期间,观察到"乳腺癌"搜索量每年持续增加.
- "宫癌"的搜索在2013年,2019年和2020年CCAM (一月) 期间显著增加.
- 从2008-2021年"乳腺癌"搜索中发现了显著的负面趋势 (MPC: -0.2%),而"宫癌"搜索从2017-2021年5月 (MPC:0.5%) 呈现出上升趋势.
结论:
- 在线对"乳腺癌"的兴趣仍然高度集中在BCAM.
- "宫癌"的搜索显示了自2017年5月以来持续的积极增长趋势.
- 结果支持有针对性的在线健康干预,利用基于事件的运动 (BCAM,CCAM) 和像谷歌广告这样的平台,以提高公众的意识.
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