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相关概念视频

Framing Effects03:26

Framing Effects

7.4K
Information is everywhere and its presentation—such as how and when items are presented—can impact our perceptions and decisions surrounding the info. This broad concept umbrellas framing effects—influences that occur due to the way information is framed in its appearance, whether it’s purely the order or the specific wording of a message. Let’s take a look at numerous ways in which two versions of something can objectively say the same thing, yet we respond in...
7.4K
The Availability Heuristic01:08

The Availability Heuristic

6.0K
A heuristic is a general problem-solving framework (Tversky & Kahneman, 1974). You can think of these as mental shortcuts that are used to solve problems. Different types of heuristics are used in different types of situations, and the impulse to use a heuristic occurs when one of five conditions is met (Pratkanis, 1989):
6.0K
The Sense of Self: Reflected Self-Appraisal and Social Comparison02:57

The Sense of Self: Reflected Self-Appraisal and Social Comparison

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According to Charles Cooley, we base our image on what we think other people see (Cooley 1902). We imagine how we must appear to others, then react to this speculation. We don certain clothes, prepare our hair in a particular manner, wear makeup, use cologne, and the like—all with the notion that our presentation of ourselves is going to affect how others perceive us. We expect a certain reaction, and, if lucky, we get the one we desire and feel good about it. But more than that, Cooley...
50.1K
What are Estimates?01:06

What are Estimates?

5.3K
It isn't easy to measure a parameter such as the mean height or the mean weight of a population. So, we draw samples from the population and calculate the mean height or mean weight of the individuals in the sample. This sample data acts as a representative measure of the population parameter. These sample statistics are known as estimates. 
The estimate for the mean of a sample is denoted by ͞x, whereas the mean of the population is designated as μ. Further, parameters such...
5.3K
Properties of Fourier Transform I01:21

Properties of Fourier Transform I

202
The application of Fourier Transform properties in radio broadcasting is multifaceted, enabling significant advancements in the way signals are transmitted and received. Key areas where these properties are utilized include simultaneous multi-channel transmission, audio clip speed adjustments, live broadcast delays for different time zones, audio frequency adjustments, and signal demodulation.
In radio broadcasting, multiple audio signals often need to be transmitted simultaneously. The Fourier...
202
Energy Budgets00:51

Energy Budgets

9.3K
Organisms must balance energy intake with the energy required for growth, maintenance and reproduction. These trade-offs result in a variety of survivorship and reproductive strategies, including semelparity and iteroparity. Semelparous species, like annual plants, have only one reproductive episode in their lifetimes and consequently have short lifespans. Iteroparous species, by contrast, have many reproductive events during their lifetimes but have relatively few offspring. These two...
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相关实验视频

Updated: Jul 26, 2025

Loneliness Assuaged: Eye-Tracking an Audience Watching Barrage Videos
06:45

Loneliness Assuaged: Eye-Tracking an Audience Watching Barrage Videos

Published on: May 29, 2020

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计划到狂欢:为未来的媒体消费分配时间.

Joy Lu1, Uma R Karmarkar2, Vinod Venkatraman3

  • 1Tepper School of Business, Carnegie Mellon University.

Journal of experimental psychology. Applied
|June 16, 2023
PubMed
概括

消费者可以通过分配未来的观看时间来计划媒体过度观看. 对计划过度饮食的偏好对于连续内容更强烈,并影响观看风格.

科学领域:

  • 媒体心理学 媒体心理学
  • 消费者行为 消费者行为
  • 决策科学 决策科学 决策科学

背景情况:

  • 流媒体服务提供完整的系列,使观看成为可能.
  • 消费者在未来分配观看时间的决定未得到充分研究.

研究的目的:

  • 调查计划过度观看媒体的现象.
  • 了解影响这些规划决策的因素.
  • 探索对媒体消费和行业战略的影响.

主要方法:

  • 为了分析消费者计划行为,进行了多项研究.
  • 参与者对狂欢观看的偏好是根据内容结构的感知来评估的.
  • 实验操作将内容设置为顺序或独立的.

主要成果:

  • 个人可以提前通过聚合事件消费来计划过多的饮食.
  • 对于连续/连接的内容而不是独立的内容,计划到狂欢的偏好更高.
  • 消费者愿意为未来的观看机会投入时间和金钱,特别是在连续内容方面.

结论:

  • 媒体消费的理解得到了扩展,包括未来的规划,超越了即时观看.

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Using Electroencephalography Measurements and High-quality Video Recording for Analyzing Visual Perception of Media Content

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  • 媒体公司可以利用内容结构来影响观看风格和消费者决策.
  • 该框架广泛适用,包括诸如过度学习之类的教育环境.