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在一个区域超市连锁药房营销两个免疫服务

Megan A Hedden¹, Yifei Liu², Peggy G Kuehl²

¹Barry's Drug Center, Manhattan, KS 66502, USA.

Pharmacy (Basel, Switzerland)

|June 27, 2023

概括

个人销售和自动呼叫增加了药房的疫苗配送率. 这项研究整合了患者沟通策略,以促进肺炎球菌多糖体疫苗 (PPSV23) 和疹疫苗 (ZVL) 的免疫接种.

科学领域:

药房实践在药房实践.
公共卫生干预措施公共卫生干预措施
疫苗接种服务服务.

背景情况:

个人销售涉及患者对话,以确定和解决疫苗接种需求.
将个人销售纳入药房工作流程可以促进疫苗接种.
以前的努力集中在特定的疫苗上,如肺炎球菌多糖体疫苗 (PPSV23) 和疹疫苗 (ZVL).

研究的目的:

将个人销售整合到配药工作流程中,以促进PPSV23.
评估个人销售和自动电话对ZVL推广的影响.

主要方法:

一个试点项目将PPSV23的个人销售集成到一家超市药房.
在19家药房进行的一项全面研究比较了个人销售和ZVL推广的自动呼叫.
曼-惠特尼U试验分析了研究和对照组之间的疫苗发放率.

主要成果:

PPSV23试点项目确定了符合条件的患者,但没有接种疫苗.
在ZVL研究中,个人销售和自动呼叫导致了更高的疫苗配送率 (在研究组中为15.5%).
研究小组的疫苗接种率明显高于对照组 (p < 0.05).

结论:

将个人销售集成到药房工作流程中提供了有价值的见解,即使初始疫苗接种率较低.
个人销售,单独或与自动呼叫相结合,有效地增加了疫苗交付率.
基于药房的干预措施对于改善免疫覆盖率至关重要.

关键词:

自动化的电话呼叫电话呼叫.疹子疹子疹子免疫接种免疫接种免疫接种个人销售个人销售药剂师药剂师药剂师药剂师肺炎球菌病是一种肺炎球菌病.

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