COVID-19和掩护差异:对疾病预防控制中心Facebook页面信任的定性分析
1Department of Sociology, Dedman College of Humanities and Sciences, Southern Methodist University, Dallas, TX 75205, USA.
概括
个人风险评估,而不是公共卫生指导,影响了对CDC的不信任和COVID-19期间口罩的差异. 自主指导的研究推动了对错误建议的看法,影响了预防性行为.
科学领域:
- 公共卫生 公共卫生
- 社会学 社会学 社会学
- 风险沟通 风险沟通
背景情况:
- 在早期的COVID-19大流行中,关于口罩的公共卫生信息迅速发展.
- 社交媒体平台成为信息传播和公共话语的关键道.
- 个人风险感知理论为了解公众对健康建议的反应提供了一个框架.
研究的目的:
- 探索个人风险评估如何影响机构对CDC的信任.
- 检查自导研究在COVID-19大流行期间掩盖意愿的差异中的作用.
- 通过社交媒体分析公众对不断变化的CDC掩护指南的看法.
主要方法:
- 2020年4月份CDC的Facebook页面数据的内容和主题分析.
- 吉登的现代风险社会理论的应用.
- 追溯分析社交媒体用户对CDC建议的看法.
主要成果:
- 用户对疾病预防控制中心的不信任与隐藏建议的"正确性"有关,无论疾病预防控制中心的立场如何.
- 掩盖行为中的差异是由自我指导的研究驱动的,而不仅仅是CDC的指导.
- 关键主题包括"DIY"口罩被认为无效,相互矛盾的建议和推迟的建议.
结论:
- 公共卫生机构应该在社交媒体上进行双向沟通,而不仅仅是传播信息.
- 通过互动互动,可以提高机构信任和透明度.
- 解决个人层面的风险评估对于减少预防性健康行为的差异至关重要.
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