定位COVID-19错误信息:在宾夕法尼亚州使用计算网络科学追踪Twitter流行病叙述的案例研究
Iuliia Alieva1, Dawn Robertson1,2, Kathleen M Carley1
1Carnegie Mellon University, Software and Societal Systems Department, Pittsburgh, PA, USA.
Journal of health communication
|June 30, 2023
概括
这项研究开发了一个研究管道来分析社交媒体叙述,并确定宾夕法尼亚州的COVID-19错误信息. 目标是帮助公共卫生官员打击疫苗犹,改善健康沟通策略.
科学领域:
- 公共卫生 公共卫生
- 卫生传播健康传播
- 计算社会科学 计算社会科学
背景情况:
- 有效的沟通对于控制传染病传播和打击错误信息至关重要.
- 错误的信息和对疫苗的犹可能会严重阻碍像疫苗接种活动这样的公共卫生干预措施.
- 需要定制,以社区为中心的解决方案来应对特定区域的虚假信息.
研究的目的:
- 开发和展示一个研究管道,用于分析当地社交媒体叙事 (Twitter) 以识别COVID-19错误信息.
- 协助宾夕法尼亚州的公共卫生官员,通过识别主要城市和县的沟通趋势和错误信息叙述.
- 调查反疫苗行动者在传播有害叙述时采用的策略.
主要方法:
- 从社交媒体 (Twitter) 收集数据.
- 推特影响者分析,卢凡集群用于社区检测.
- BEND机动分析,机器人识别和疫苗立场检测.
主要成果:
- 确定宾夕法尼亚州西南部的关键沟通趋势和错误信息叙述.
- 分析反疫苗行动者的策略和影响力.
- 一个功能性管道,用于实时分析当地的卫生沟通问题.
结论:
- 数据驱动的管道可以有效地识别和分析当地的错误信息叙述.
- 这种方法支持公共卫生组织制定有针对性的沟通策略.
- 以区域数据分析为基础的以社区为中心的解决方案对于有效应对流行病至关重要.
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